Mixpanel, the pioneer of event analytics, today announced that it has received the 2024 Google Cloud Industry Solution Partner of the Year Award for Industry Solution - Technology: Line of Business Applications. Mixpanel is being recognized for their achievements in the Google Cloud ecosystem, helping joint customers get answers from their product, marketing, and business data and make better decisions.
In the past year, Mixpanel has delivered significant co-innovation with Google Cloud, enhancing the integration between Mixpanel’s analytics capabilities and Google Cloud’s BigQuery. A notable advancement is the creation of Mixpanel's Warehouse Connector for BigQuery, which simplifies the integration with Google Cloud, allowing customers to quickly extract insights from their data.
Google Cloud’s BigQuery allows teams to centralize their data in a single, scalable repository, enabling data consistency and integrity for accurate analysis. Mixpanel makes this data analysis more accessible. The integration of these two solutions through Warehouse Connectors enables product and marketing teams to perform exploratory analysis without advanced technical skills, leading to faster and more informed decisions.
This partnership has allowed joint customers to harness the full potential of their data, driving impactful decisions across product and marketing teams without the need for specialized technical skills or waiting on data teams.
"Google Cloud's Partner Awards celebrate the transformative impact and value that partners have delivered for customers," said Kevin Ichhpurani, Corporate Vice President, Global Ecosystem and Channels at Google Cloud. "We're proud to announce Mixpanel as a 2024 Google Cloud Partner Award winner and recognize their achievements enabling customer success from the past year."
"Mixpanel is building analytics for everyone, and partnering with Google Cloud has undoubtedly helped us bring our solution to more teams and companies so they can learn from their data," said Mixpanel CEO Amir Movafaghi. "Customers benefit from an open ecosystem that lets them use the best tool for their needs. That’s why we’re proud to be a part of a partner ecosystem that allows for industry-leading solutions like Mixpanel and BigQuery to work together seamlessly."
About Mixpanel
Mixpanel is event analytics for builders who need answers from their data at their fingertips. When everyone in the organization can see—and learn from—the impact of their work, they are poised to make better decisions. Companies like Netflix, Pinterest, sweetgreen, samsara, Uber, and Yelp use Mixpanel to understand their customers, measure progress, and endeavor to make better decisions.
About Mixpanel
Mixpanel is event analytics for builders who need answers from their data at their fingertips. When everyone in the organization can see—and learn from—the impact of their work, they are poised to make better decisions. Companies like Netflix, Pinterest, sweetgreen, samsara, Uber, and Yelp use Mixpanel to understand their customers, measure progress, and endeavor to make better decisions.
