LatinNation Media, the Hispanic-owned multi-platform media company whose mission is to transform Latino representation in media, is heading into the elections with two new series that focus on educating and informing its audience on issues core to the community.
The network will premiere LatiNation Presents: A Conversation with Secretary of Health and Human Services Xavier Becerraon Tuesday, October 29 at 6 p.m. ET / 3 p.m. PT with a 10 p.m. ET / 7 p.m. PT encore on its LATV national broadcast channel, the LatiNation+ App, and the LatiNation FAST channel. In October, the network will also program weekly episodes of Stop the Dis(Information) featuring comedian/actor Al Madrigal on its social media channels.
“It is vital to have conversations about matters that affect our community daily: election information, civic engagement, and programs that benefit Latinos of all ages. We as a media company have a responsibility to educate our public on the issues so everyone feels comfortable not only with how they want to vote in this election, but how the outcome will affect their livelihood,” said Bruno Ulloa, owner, president, and COO of LatiNation Media. “We look forward to continuing these conversations with the elected officials and community leaders who have a hand in the direction of our United States.”
Title: LatiNation Presents: A Conversation with HHS Xavier Becerra
Synopsis: Host Bruno Ulloa (owner, president, and COO of LatiNation Media) hosts an intimate, engaging conversation with the Secretary of Health and Human Services, Xavier Becerra. Discussing topics ranging from immigrant programs to DACA and health care to rising heat indexes, Ulloa and Secretary Becerra have an informative conversation about issues affecting the 18+ generation of Latinos and their families—the first in a limited series.
Runtime: 22 min (extended version is 30 min)
Credits: Hosted and produced by Bruno Ulloa
Guests: Secretary of Health and Human Services Xavier Becerra
Title: Stop the Dis(Information)
Synopsis: Stop the Dis(Information) is helping to combat the disinformation being shared around politics, immigrants, human rights, and the national elections.
Runtime: 1–3 min, short-form digital series (LatiNation+ App and @LatiNationMedia on IG)
Credits: Hosted by actor/comedian Al Madrigal and executive produced by Al Madrigal, Jason Ross, Flavio Morales, Martin Albornoz for CALÓ News, Andres Palencia and Bruno Ulloa for LatiNation Media
About LatiNation Media
LatiNation Media is a Hispanic-owned multi-platform media company whose mission is to transform Latino representation in the modern media landscape by creating content that organically represents today’s Latino experience. We distribute English-language programming across every platform including linear TV, streaming, the web, mobile, and social. LatiNation Media’s brands include Latino Alternative Television (LATV) linear and LATV FAST Network, LatiNation Digital, LatiNation Studios, and LatiNation Creative. Grounded in over two decades of creating award-winning bilingual content, our flagship linear channel LATV is seen in 81% of U.S. Hispanic households and the top 47 U.S. DMAs. Our Digital Ad Network reaches over 68% of the U.S. population and has over 189 million monthly uniques. LatiNation content emphasizes young Latino culture, Latina empowerment, and LGBTQ+ and Afro-Latino pride. For more information, visit www.latination.com.
