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Chalice Custom Algorithms Welcomes Michael Riley as New Head of Sales

September 11, 2024 12:12 PM
EDT
(EZ Newswire)
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Photo: Chalice Custom Algorithms - September 11, 2024 (EZ Newswire)
Photo: Chalice Custom Algorithms - September 11, 2024 (EZ Newswire)
Chalice Custom Algorithms, a leader in custom AI ad tech, is pleased to announce the appointment of Michael Riley as the company's new EVP, Head of Sales.

Michael brings a wealth of experience from his successful career at Nativo Inc, where he started as an account director and rose to Head of Sales through 7 promotions over 9 years. Michael's tenure at Nativo played an instrumental role in driving Nativo’s growth through consultative selling and innovative market strategies.

As Chalice continues to expand its offerings, including AI Audiences and CurateAI, Michael will lead the sales team in driving new business and building deeper relationships with brand and agency partners. His background in adapting products to meet the needs of the ever-evolving advertising landscape aligns perfectly with Chalice's pivot from custom bidding algorithms to a suite of custom AI powered products.

Ali Manning, COO of Chalice Custom Algorithms, expressed her excitement about Mike’s arrival: "We are thrilled to have Mike joining to lead us through the next phase of growth at Chalice. Mike comes at a pivotal time as Chalice introduces new products that package our custom AI capabilities into seamless audience and curation solutions across CTV, programmatic, and social platforms. His expertise in consultative selling and custom products will enable Chalice to scale our new go-to-market quickly, while always keeping the customer first."

Michael added: "Advertising is at its best when there is a perfect balance of some of the most advanced tech and most creative humans. Adam, Ali, and Joe have found that perfect balance, all in the midst of one of the most transformative periods in AdTech. I am excited to lead sales and bring my prior experience adapting products to best fit brands and agencies' needs as they look for better effective reach and more transparency."

Mike’s addition to Chalice Custom Algorithms marks a significant step in the company’s journey toward shaping the future of AI-driven advertising.

About Chalice Custom Algorithms

Chalice Custom Algorithms is the leading custom AI software in advertising technology. Chalice AI’s products are configured to make advertising directly impact the business outcomes that matter to advertisers, using the most advanced applications of generative and predictive AI. To learn more, visit www.chalice.ai.